👋🏻 नमस्ते

👋🏻 Hello

👋🏻 Hola

👋🏻 Hallo

👋🏻 Ciao

👋🏻 Olá

👋🏻 Привет

👋🏻 こんにちは

👋🏻 你好

👋🏻 Bonjour

👋🏻 مرحبا

👋🏻 नमस्ते

👋🏻 Hello

👋🏻 Hola

👋🏻 Hallo

👋🏻 Ciao

👋🏻 Olá

👋🏻 Привет

👋🏻 こんにちは

👋🏻 你好

👋🏻 Bonjour

👋🏻 مرحبا

👋🏻 नमस्ते

👋🏻 Hello

👋🏻 Hola

👋🏻 Hallo

👋🏻 Ciao

👋🏻 Olá

👋🏻 Привет

👋🏻 こんにちは

👋🏻 你好

👋🏻 Bonjour

👋🏻 مرحبا

I am Amit Goyani

Simplifying complexity

through thoughtful design

Transforming complex

problems into delightful experiences that drive results.

Sr. UX/UI Designer from Vancouver 🇨🇦. For over 7 years, I’ve been obsessed with one question: how can design make the complex feel simple? My work explores that intersection where logic meets emotion, and digital feels human.
User Research
UI/UX Design
Visual Design
B2B SaaS Design
Design System Creation

Framer & WordPress Developer

Sr. UX/UI Designer from Vancouver 🇨🇦. For over 7 years, I’ve been obsessed with one question: how can design make the complex feel simple? My work explores that intersection where logic meets emotion, and digital feels human.
User Research
UI/UX Design
Visual Design
B2B SaaS Design
Design System Creation

Framer & WordPress Developer

Sr. UX/UI Designer from Vancouver 🇨🇦. For over 7 years, I’ve been obsessed with one question: how can design make the complex feel simple? My work explores that intersection — where logic meets emotion, and digital feels human.

User Research

UI/UX Design

Visual Design

B2B SaaS Design

Design System Creation

Framer & WordPress Developer

Open to new opportunities

View my work

View my work

View my work

Let's connect

Let's connect

Let's connect

What I do

What I do

What I do

I specialize in UX And UI design and design systems across all device platforms.

I specialize in UX And UI design and design systems across all device platforms.

I specialize in UX And UI design and design systems across all device platforms.

Product Design

End-to-end product design from research and strategy to pixel-perfect interfaces that users love.

User research & personas

Wireframing & prototyping

Visual design & branding

Usability testing

Product Design

End-to-end product design from research and strategy to pixel-perfect interfaces that users love.

User research & personas

Wireframing & prototyping

Visual design & branding

Usability testing

Product Design

End-to-end product design from research and strategy to pixel-perfect interfaces that users love.

User research & personas

Wireframing & prototyping

Visual design & branding

Usability testing

Mobile Apps

Native iOS and Android app design that feels at home on every platform while maintaining brand consistency.

iOS & Android design

Human interface guidelines

Micro-interactions

App store optimization

Mobile Apps

Native iOS and Android app design that feels at home on every platform while maintaining brand consistency.

iOS & Android design

Human interface guidelines

Micro-interactions

App store optimization

Mobile Apps

Native iOS and Android app design that feels at home on every platform while maintaining brand consistency.

iOS & Android design

Human interface guidelines

Micro-interactions

App store optimization

Design Systems

Scalable design systems and component libraries that ensure consistency across all touchpoints.

Component libraries

Design tokens

Documentation

Team training

Design Systems

Scalable design systems and component libraries that ensure consistency across all touchpoints.

Component libraries

Design tokens

Documentation

Team training

Design Systems

Scalable design systems and component libraries that ensure consistency across all touchpoints.

Component libraries

Design tokens

Documentation

Team training

Selected Work

Selected Work

Selected Work

Case Studies

Case Studies

Case Studies

Here are some examples of work I have done, bringing ideas to fruition by working collaboratively and shipping quickly from 0 to 1.

Here are some examples of work I have done, bringing ideas to fruition by working
collaboratively and shipping quickly from 0 to 1.

Here are some examples of work I have done, bringing ideas to fruition by working collaboratively and shipping quickly from 0 to 1.

Case Study

Long Format

Highlights

Shorter

Gallery

Graphics

https://squirrelcloud.com

2023 July to 24 Sep
POS

Squirrel Cloud

Enabling multi-location restaurant groups to manage their operations with agility, transparency, and control.

https://conferinc.com

Year 2022 to 2023

B2C, Finance

Confer Inc. is a cloud-first fintech custom software development startup specializing in mortgage finance focused on helping borrower drive revenue & cut costs

Tool Use:

View Case Study

https://renthome.figma

Nov 2022 to Feb 2023

B2C, Real Estate

RentHome

As a new immigrant, my wife and I faced difficulties finding suitable rental accommodation. We struggled with poor credit scores, a disjointed search process, and a lengthy lease-signing process.

Tool Use:

View Case Study

https://canadianbucketlist.com

Year 2021

Travel Writer

Robin Esrock, a travel writer, bestselling author, international TV personality, and global adventurer, curates The Great Canadian Bucket List blog, which offers a collection of experiences.

Tool Use:

View Case Study

Case Study

Long Format

Highlights

Shorter

Gallery

Graphics

https://squirrelcloud.com

2023 July to 24 Sep
POS

Squirrel Cloud

Enabling multi-location restaurant groups to manage their operations with agility, transparency, and control.

https://conferinc.com

Year 2022 to 2023

B2C, Finance

Confer Inc. is a cloud-first fintech custom software development startup specializing in mortgage finance focused on helping borrower drive revenue & cut costs

Tool Use:

View Case Study

https://renthome.figma

Nov 2022 to Feb 2023

B2C, Real Estate

RentHome

As a new immigrant, my wife and I faced difficulties finding suitable rental accommodation. We struggled with poor credit scores, a disjointed search process, and a lengthy lease-signing process.

Tool Use:

View Case Study

https://canadianbucketlist.com

Year 2021

Travel Writer

Robin Esrock, a travel writer, bestselling author, international TV personality, and global adventurer, curates The Great Canadian Bucket List blog, which offers a collection of experiences.

Tool Use:

View Case Study

Case Study

Long Format

Highlights

Shorter

Gallery

Graphics

https://squirrelcloud.com

2023 July to 24 Sep
POS

Squirrel Cloud

Enabling multi-location restaurant groups to manage their operations with agility, transparency, and control.

https://conferinc.com

Year 2022 to 2023

B2C, Finance

Confer Inc. is a cloud-first fintech custom software development startup specializing in mortgage finance focused on helping borrower drive revenue & cut costs

Tool Use:

View Case Study

https://renthome.figma

Nov 2022 to Feb 2023

B2C, Real Estate

RentHome

As a new immigrant, my wife and I faced difficulties finding suitable rental accommodation. We struggled with poor credit scores, a disjointed search process, and a lengthy lease-signing process.

Tool Use:

View Case Study

https://canadianbucketlist.com

Year 2021

Travel Writer

Robin Esrock, a travel writer, bestselling author, international TV personality, and global adventurer, curates The Great Canadian Bucket List blog, which offers a collection of experiences.

Tool Use:

View Case Study

View Case Study

View Case Study

Case Study

Long Format

Highlights

Shorter

Gallery

Graphics

https://squirrelcloud.com

2023 July to 24 Sep
POS

Squirrel Cloud

Enabling multi-location restaurant groups to manage their operations with agility, transparency, and control.

https://conferinc.com

Year 2022 to 2023

B2C, Finance

Confer Inc. is a cloud-first fintech custom software development startup specializing in mortgage finance focused on helping borrower drive revenue & cut costs

Tool Use:

View Case Study

https://renthome.figma

Nov 2022 to Feb 2023

B2C, Real Estate

RentHome

As a new immigrant, my wife and I faced difficulties finding suitable rental accommodation. We struggled with poor credit scores, a disjointed search process, and a lengthy lease-signing process.

Tool Use:

View Case Study

https://canadianbucketlist.com

Year 2021

Travel Writer

Robin Esrock, a travel writer, bestselling author, international TV personality, and global adventurer, curates The Great Canadian Bucket List blog, which offers a collection of experiences.

Tool Use:

View Case Study

View Case Study

View Case Study

My Design Skills

My Design Skills

My Design Skills

Collaborative, Methodical, & Curious

Collaborative, Methodical, & Curious

Collaborative, Methodical, & Curious

  • still relevant in some

    companies, especially

    older workflows

    less popular

    but still used

    great for showcasing

    motion/interaction

    design

    industry standard

    now, collaborative,

    system thinking

    Design and

    Prototyping Tools

  • All-in-one

    docs, tasks, wiki

    Handoff designs

    to developers

    easily

    Online whiteboard

    for team

    collaboration

    Inspect, share,

    and manage designs

    Collaboration

    & Handoff

  • Live moderated

    user research

    Card sorting,

    tree testing

    Rapid feedback

    from real users

    Fast unmoderated

    usability testing

    UX Research

    & Testing

  • Styles and

    designs web pages

    Structures

    content on

    the web

    Adds interactivity

    and functionality

    Front-End

    Awareness

  • Heatmaps,

    recordings, and

    user feedback

    Tracks website

    traffic and

    behavior

    Product analytics

    for user actions

    Analytics &

    Product Thinking

  • still relevant in some

    companies, especially

    older workflows

    less popular

    but still used

    great for showcasing

    motion/interaction

    design

    industry standard

    now, collaborative,

    system thinking

    Design and

    Prototyping Tools

  • All-in-one

    docs, tasks, wiki

    Handoff designs

    to developers

    easily

    Online whiteboard

    for team

    collaboration

    Inspect, share,

    and manage designs

    Collaboration

    & Handoff

  • Live moderated

    user research

    Card sorting,

    tree testing

    Rapid feedback

    from real users

    Fast unmoderated

    usability testing

    UX Research

    & Testing

  • Styles and

    designs web pages

    Structures

    content on

    the web

    Adds interactivity

    and functionality

    Front-End

    Awareness

  • Heatmaps,

    recordings, and

    user feedback

    Tracks website

    traffic and

    behavior

    Product analytics

    for user actions

    Analytics &

    Product Thinking

  • still relevant in some

    companies, especially

    older workflows

    less popular

    but still used

    great for showcasing

    motion/interaction

    design

    industry standard

    now, collaborative,

    system thinking

    Design and

    Prototyping Tools

  • All-in-one

    docs, tasks, wiki

    Handoff designs

    to developers

    easily

    Online whiteboard

    for team

    collaboration

    Inspect, share,

    and manage designs

    Collaboration

    & Handoff

  • Live moderated

    user research

    Card sorting,

    tree testing

    Rapid feedback

    from real users

    Fast unmoderated

    usability testing

    UX Research

    & Testing

  • Styles and

    designs web pages

    Structures

    content on

    the web

    Adds interactivity

    and functionality

    Front-End

    Awareness

  • Heatmaps,

    recordings, and

    user feedback

    Tracks website

    traffic and

    behavior

    Product analytics

    for user actions

    Analytics &

    Product Thinking

Tools I have fun
working with

Tools I have fun
working with

Tools I have fun
working with

Social Proof

Social Proof

Social Proof

If words can speak louder than work?

If words can speak louder than work?

If words can speak louder than work?

A few voices that shaped the work — and me.

A few voices that shaped the work — and me.

A few voices that shaped the work — and me.

What’s Next?

👋🏻 Say hello

I am open to 🧑🏻‍💻 full-time or Contract roles. I’d love to hear from you if you have a question, a project idea, or would like to schedule a call.

Amit Goyani

UI/UX Designer

Let's Work

Let's Work

Let's Work

©2025 Designed with ❤️ and hand-coded by Amit Goyani. All rights reserved.

What’s Next?

👋🏻 Say hello

I am open to 🧑🏻‍💻 full-time or Contract roles. I’d love to hear from you if you have a question, a project idea, or would like to schedule a call.

Amit Goyani

UI/UX Designer

Let's Work

Let's Work

Let's Work

©2025 Designed with ❤️ and hand-coded by Amit Goyani. All rights reserved.

What’s Next?

👋🏻 Say hello

I am open to 🧑🏻‍💻 full-time or Contract roles. I’d love to hear from you if you have a question, a project idea, or would like to schedule a call.

Amit Goyani

UI/UX Designer

Let's Work

Let's Work

Let's Work

©2025 Designed with ❤️ and hand-coded by Amit Goyani. All rights reserved.